Key Takeaways
- Ryan Cohen, GameStop’s CEO, has put forth an unsolicited $56 billion acquisition offer for eBay, proposing $125 per share—approximately 20% above its recent closing price.
- The proposed transaction structure includes around $9.4 billion cash, $9 billion in GameStop equity, and a minimum of $20 billion in borrowed funds—triggering significant leverage worries.
- Cohen’s company has quietly accumulated a 5% position in eBay and obtained a $20 billion financing pledge from TD Securities.
- Investor Michael Burry, previously a major GameStop supporter, divested his complete holdings while criticizing the deal’s financing approach as “distressed.”
- eBay shares climbed just 6% to approximately $110 following the announcement—considerably below the $125 bid price—indicating market doubts about deal completion.
Ryan Cohen, the CEO of GameStop (GME), has launched a $56 billion takeover proposal for eBay (EBAY) in what represents one of the boldest acquisition moves witnessed in recent corporate history. Cohen’s vision involves leveraging eBay’s marketplace platform to create a legitimate challenger to Amazon’s dominance.
The proposal sets eBay’s valuation at $125 per share—representing close to a 20% markup from pre-announcement trading levels. Market response was lukewarm, with eBay shares advancing roughly 6% to around $110. This substantial spread between the bid price and actual trading value reveals deep market skepticism.
GameStop, the gaming retailer valued at approximately $11–12 billion, is pursuing a target nearly four times larger. The financial arithmetic is, without exaggeration, exceptionally ambitious.
Cohen’s financing blueprint involves roughly $9.4 billion in cash reserves, $9 billion through GameStop equity, and no less than $20 billion in fresh debt—supported by TD Securities’ funding commitment. GameStop has also discreetly accumulated a 5% ownership position in eBay prior to going public with the bid.
Cohen’s Strategy for Success
Cohen’s rationale appears logical in theory. His plan centers on transforming GameStop’s network of roughly 1,600 American retail locations into a physical distribution system for eBay, positioning the online platform as a legitimate Amazon alternative. He’s also maintained that the aggressive expense reduction strategies he employed at GameStop could translate effectively to eBay’s operations.
eBay announced it is evaluating the offer, specifically examining GameStop’s capacity to present what they termed a “binding, actionable proposal.” During a CNBC appearance, Cohen emphasized the company’s flexibility to issue additional shares to finance the transaction if necessary.
Morgan Stanley’s research team expressed reservations, highlighting the need for comprehensive funding clarity and noting that both organizations operate under “fundamentally different” business frameworks with limited apparent synergies in revenue generation or cost reduction. Their analysis also observed that if executed as a leveraged transaction, this would eclipse the recent $55 billion Electronic Arts deal as history’s largest LBO.
GameStop experienced a roughly 2% decline on announcement day, while eBay’s gains remained modest—hardly the enthusiastic response expected if the market believed in deal viability.
Burry’s Exit and Retail Investor Enthusiasm
Michael Burry, the renowned “Big Short” investor who had once drawn favorable comparisons between Cohen and Warren Buffett, revealed he liquidated his entire GameStop holdings. Through a Substack publication, Burry characterized the deal’s approach as “pedestrian” and cautioned it would result in increased debt loads and shareholder value erosion. His assessment suggested Cohen’s actual objective likely centers on controlling collectibles and secondary markets—not genuinely challenging Amazon.
Conversely, individual investors rushed back into the stock. According to Vanda Research, which monitors retail trading patterns, the day GameStop formalized its offer became the fifth-highest volume day for retail purchases over the preceding twelve months. Online communities on Reddit buzzed with imaginative speculation about a “GameShire Hathebay” conglomerate.
Cohen has indicated willingness to pursue a hostile takeover should eBay refuse to negotiate. His January compensation arrangement, which potentially awards him roughly $35 billion upon achieving a $100 billion GameStop valuation, provides substantial personal motivation for pursuing transformative transactions.
Meanwhile, eBay had already gained nearly 20% year-to-date before this acquisition proposal, buoyed by impressive earnings results released the previous week.


