Key Takeaways
- Blue Origin’s New Glenn rocket placed AST SpaceMobile’s BlueBird 7 satellite in an unsustainably low orbit, requiring immediate de-orbit
- ASTS shares plummeted approximately 14% during Monday’s premarket session
- Insurance coverage will offset the satellite’s financial cost, though schedule delays present the bigger challenge
- Commercial operations require 45–60 satellites; AST currently operates only six satellites
- Scotiabank’s Andres Coello maintains an Underperform rating with a $41.20 target, suggesting potential 52% decline
AST SpaceMobile encountered a significant setback over the weekend after its BlueBird 7 satellite was deployed into an incorrect orbital path following its launch aboard Blue Origin’s New Glenn rocket.
While the satellite successfully activated following separation from the launch vehicle, the deployment altitude proved too low for the spacecraft’s propulsion system to maintain viable operations. AST has confirmed plans to de-orbit the satellite, allowing atmospheric re-entry and destruction.
The company indicated that insurance coverage should reimburse the satellite’s construction costs, potentially minimizing the immediate financial impact. However, the temporal setback presents a more substantial concern.
Shares of ASTS declined approximately 14% in Monday’s premarket activity, trading near $73.96.
AST is engaged in an aggressive push to deploy a satellite network capable of providing space-based 5G connectivity. Commercial operations across northern latitude regions require between 45 and 60 functioning satellites. The company’s current operational fleet consists of just six spacecraft.
Management continues to target approximately 45 satellites in orbit by the conclusion of 2026. Sunday’s launch failure complicates that ambitious schedule.
Intensifying Market Competition
The timing of this mishap proves particularly challenging. SpaceX’s Starlink network has already deployed more than a thousand satellites during 2026 alone, with its terrestrial broadband service now serving approximately 10 million subscribers worldwide. Starlink has been aggressively securing telecommunications partnerships throughout Europe, Asia, Africa, and Oceania — markets where AST had previously established preliminary agreements.
Amazon represents another emerging threat in the direct-to-device connectivity sector. The company’s recent Globalstar acquisition announcement introduces another well-capitalized competitor pursuing the same market segment AST targets, with services planned from 2028 onward.
Blue Origin also suffers reputational damage from this incident. The company depends on demonstrating reliable reusable rocket technology to challenge SpaceX’s commanding position in the commercial launch industry.
Analyst Perspectives
Scotiabank’s Andres Coello — ranked among the top 1% of equity analysts on Wall Street — had already expressed skepticism about ASTS prior to Sunday’s development. His Underperform rating accompanies a $41.20 price target, implying roughly 52% downside from Friday’s closing price.
“We recognize the impressive design of the ASTS satellites, but tough competitive dynamics, low ARPUs and high capex intensity aren’t supportive of valuation,” Coello said. He noted ASTS is trading at 34x 2027 estimated EV/Sales, a premium even to an estimated SpaceX IPO valuation range of 27x–34x.
Wall Street consensus remains divided on the stock. Among 11 analysts providing coverage, four maintain Buy recommendations, five hold Neutral stances, and two issue Sell ratings. The consensus price target stands at $91.03, suggesting modest 6% upside potential from Friday’s close.
AST SpaceMobile’s current six-satellite constellation requires substantial expansion before the company can begin generating significant commercial revenues.


