Key Highlights
- During a White House ceremony on Friday, President Trump encouraged Americans to purchase Dell products
- Dell Technologies (DELL) shares climbed as much as 14.6%, reaching an unprecedented peak of $263.99 before stabilizing near +13%
- The recommendation came months after Michael and Susan Dell contributed $6.25 billion to Trump’s children’s wealth program in December 2025
- Recent price target increases from Mizuho and Bank of America preceded the rally
- Competitor Super Micro (SMCI) also experienced gains exceeding 5%, driven by positive quarterly projections
Shares of Dell Technologies (DELL) soared to unprecedented levels on Friday following a public endorsement from President Donald Trump at a White House gathering.
During his address, Trump acknowledged the “Dell family” for their contributions, stating they had “done such a job” before urging attendees: “Go out and buy a Dell, they’re great.” The stock experienced a dramatic climb of 14.6%, touching a record high of $263.99 per share, before moderating to approximately 13% gains.
The presidential remarks followed a substantial $6.25 billion contribution by Michael and Susan Dell to “Trump Accounts” in December 2025 — a federal initiative aimed at creating financial security for American youth.
As of 1:01 PM ET, shares were changing hands at $253.64, representing a 10.15% increase for the session.
The presidential backing amplified momentum for a stock that had already been capturing Wall Street’s interest.
Vijay Rakesh from Mizuho upgraded his price objective on DELL to $260 from $215 earlier in the week, maintaining an Outperform rating. Bank of America increased its forecast to $246, with analyst Wamsi Mohan highlighting agentic AI as a critical catalyst for Dell’s equipment sales.
Dell’s Position in the AI Infrastructure Expansion
Mohan noted that agentic AI “transforms individual inference operations into connected workflows, generating additional inference events per assignment.” This evolution could translate to heightened demand for CPU-intensive systems — precisely Dell’s specialty.
Bank of America projects Dell is well-situated to secure a portion of the $496 billion AI server marketplace.
Super Micro (SMCI) also climbed more than 5% during Friday’s session. The company rallied earlier this week following better-than-anticipated quarterly guidance and reduced concerns regarding a Department of Justice probe. Market observers interpreted Super Micro’s outlook as evidence of broad-based momentum in the AI infrastructure segment.
Dell Technologies is scheduled to release its Q1 FY2027 financial results on May 28.
Wall Street Expectations Prior to Friday’s Surge
Before Friday’s dramatic movement, Mizuho’s elevated $260 price target already surpassed the stock’s trading range. The new record of $263.99 temporarily exceeded even that bullish projection.
Bank of America established its $246 forecast in late May, prior to the presidential commentary driving shares substantially higher.
Market participants will focus intently on AI server revenue performance when Dell reports earnings on May 28.


